Passat Redesign

Total redesign of the Volkswagen Passat.

CLIENT

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Volkswagen

PROJECT

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2020 Passat

DISCIPLINES

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3D—Lighting and Rendering, Creative Direction; Compositing; Camera Matching

VW-Passat-2020-resturant-Final

2020 Passat

On this little project (that wasn't so little), I was tasked with creating a variety of assests for the all-new Passat. The images were rendered at very high resolutions as they would be used for OOH, print marketing, as well as for digital. All of this was done behind closed doors, as this vehicle was under an NDA at the time, which added an extra level of complexity to getting these shots through production.

My role and responsibilities were camera matching existing photography, lighting, HDRI creation, and final 2D compositing.

VW-Passat-2020-Running-Final

Clay vs Final Render

VW-Passat-2020-Courtyard-BaseClay VW-Passat-2020-Courtyard-Final

Additional Renders

VW-Passat-2020-Rear-FInal
VW-Passat-2020-Golf
NMS-Slider-Cage NMS-Slider-Car

Behind the scenes

VW-Passat-2020-resturant2-Clay
VW-Passat-2020-resturant-Clayl
VW-Passat-2020-Running-Clay
VW-Passat-2020-Courtyard-BaseClay
VW-Passat-2020-Rear-Clay
VW-Passat-2020-Lifestyle-Clay

Passat Redesign